Drive Successful Digital Growth With Data and Analytics


Drive Successful Digital Growth With Data and Analytics

Why should organizations use data as an asset to drive market differentiation and growth?

Today, business success and digital initiatives are fueled by data and analytics (D&A) strategies that scale with business ambitions.

“The need for more accurate contextual awareness enabled by capabilities to scenario plan, optimize, prioritize and focus investments are now priorities.”

Agile D&A capabilities are essential to build sense-and-respond capabilities and are leading organizations to unprecedented cycles of rapid innovation to meet the new requirements.

According to the Gartner 7th Annual Chief Data Officer Survey, by 2023 the majority of successful CDAOs will have business rather than IT backgrounds as boards continue to focus more on digital value.

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